Small Business Big Marketing
Summary: Small business marketing advice. Small business marketing podcast. Small business marketing ideas.
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- Artist: Tim Reid
Podcasts:
The Small Business Big Marketing INTENSIVE – 2 HUGE Days
SBBM #22 – Is Advertising for You? Russel Howcroft Thinks So.
SBBM #21: Finding Balance and Passion in Your Small Business
SBBM #20 – How to get your small business on national TV…For free
SBBM #19 – Guerrilla Marketing, Blogging & Building Credibility
SBBM #18 – How Send Out Cards is Taking Over the Greeting Card Industry
SBBM #17 – How to Name Your Business & Listener Questions
SBBM #16 – Pay Per Click Advertising and Google AdWords Strategies
SBBM #15 – Finding your way to the top of Google
SBBM #14 – How “seeding” can help grow your brand – Scott Kilmartin from Haul.
SBBM #13 – So you want to look big? Marketing insights from The Bra Queen.
If the idea of creating a blog for your business is anywhere on your marketing radar but the idea of actually keeping it current and interesting does your head in then stop reading this and start listening to episode 12. In it, we interview James Duthie, blogger extraordinaire and online marketing strategist. He tells us how to get blogging plus how to get found in the largest haystack of them all which we all know as the world wide web. Mentioned Contact us about Spotlight. SEO Book Perry Marshall's Google Adwords eBook Get Drop Box Aweber Big Response How to blog almost every day SEOmoz SEOland Get Abstracts Strategies to Help People Find You Online (PDF Transcription)
It's about time. Not since show 4 have we been blessed with the presence of a female. Although some would argue that Luke can be a bit of a girl sometimes! Today we chat with Michelle Skoglund, a breath of fresh air in the real estate industry. Michelle opened up an Agency called Aqua, a real estate agency that's more like a premium clothing brand than a place that sells property. Having learnt all she knows from the likes of Qantas and Hyatt Hotels, not only has she created a beautiful brand, but her customer service is second to none. The result...in just 12-months she's built a business that is the market leader in it's area. Tune in and hear how she does it. In other news, and thanks to your feedback, we're not far away from announcing an exciting new service called Spotlight...Just for you. Aqua Real Estate Tim's Marketing Coaching Package Marketing Samuri (Research a Niche before you spend hours developing a product or service.) Book Tim and/or Luke for your next Marketing workshop or conference Making A Real Estate Agency Look Like A Fashion Label (PDF Transcription)
David Curry, ex advertising exec of over 20-years, cleverly identified a gap in the iPhone application market...one that he himself would never use in a million years; but one that over 150,000 American females just had to have. David shares with us how he identified the gap, how he went about filling the gap and he he promoted it on a shoestring budget of just $1,000. If you've ever thought of developing an iPhone app then this interview is for you. We also answer the question of whether you should have a personal and business Twitter account. Plus we share some gold if you're looking to outsource some of the more mundane jobs in your business. So, you ready for some more Marketing goodness? Dave's iPhone App Haircaster Download a Market Samaria Trial - Market Research Tool Replace Myself - Hiring a Virtual Assistant Finding a Niche in a Crowded iPhone App Marketplace (PDF Transcription)
Luke Harvey-Palmer, Founder of Buzzle, shares some absolute gold in respect to building your personal brand both online and off. Luke is a guy who spends every waking hour building the personal brands at the very top end of Australia's business community, and he has kindly given us 30 minutes of his time to tell us how its done. Personal branding is an often overlooked part of a small business's marketing mix, but this can all change if you take on board Luke's sage and simple to implement advice. So, pens at the ready...and play! Luke Harvey-Palmer's Business - www.Buzzle.com.au Luke Harvey-Palmer's Blog - www.LukeHarveyPalmer.com Tim's Brand Character Process Tim on Twitter Luke on Twitter Check yourself out online - www.KnowEm.com We're also looking to create a product or service that will allow our listeners to work with us on their marketing. We'd love to hear from you as to what form this would take. So, leave a voicemail on Skype at SmallBusinessBigMarketing or email us at questions@smallbusinessbigmarketing.com Thanks for listening! How to Build your Personal Brand (PDF Transcription)