Linchpin Podcast 001 - The #1 Marketing Mistake Technology Companies Make




Linchpin show

Summary: Linchpin 001 - The #1 Marketing Mistake Technology Companies Make   Host: Damian Thompson | damian@linchpin.net | @DamianThompsonCo-host: Jeff Pecaro | jeff@linchpin.net | @SoloConsultingNews of the Week1. Nate Silver and the rise of 538 - how knowing your shit can turn an obscure nerd into the most respected political pundit in 4 short years 2. Romney/Obama email marketing analysis (http://www.klaviyo.com/blog/2012/11/06/re-hey-an-analysis-obamaromney-emails)Obama campaign finally opens up about email strategy |  http://yhoo.it/SNsGIL3. Mcafee and the Michelangelo virus - how education and public service made a giant company overnight. Of course, it ended badly... Meth Labs and Dead Dogs: How the Founder of McAfee Antivirus Went on the Run in Belize http://gaw.kr/SNt2yYOther Links / NotesStartups learn a painful lesson: The ‘Dropbox effect’ is a myth | http://bit.ly/QojXPqThanks for listening, let us know your feedback, and we would love a 5 star rating in iTunes if you have the time!