Leveraging Digital Technology in Pharmaceutical Marketing: A New Agency Model




PharmaVOICE Podcasts show

Summary: Date Posted: 01/19/2010 Size: 6.95MB Length: 00:15:11 Thought Leaders: Kurt Holstein, Co-Founder and President, Rosetta, and Steven Michaelson, Founder and CEO, Wishbone Mr. Holstein and Mr. Michaelson discuss the benefits and challenges of the new agency model that has emerged with the growth of digitally enabled communications. Play Podcast For more information on how you can be featured in a podcast, contact Dan Limbach at dlimbach@pharmavoice.com or call him at (847) 594-0157.