Summary: e-Rep Raw ...conversations about sales and marketing and how an e-Rep, a digital extension of the individual professional, creates differentiation, adds value and shortens sell cycles. Welcome to episode 1 of a new radio show about how to use a new tool to address the age-old challenges of sales and marketing. Subscribe to e-Rep Raw so you can listen to Todd & Todd discuss the latest developments, applications and success stories. In this first episode they talk about: Why most companies and professionals don't yet have an e-Rep (...and why that's crazy!) Some key - and dangerous - myths about what "social media" can and cannot accomplish for the sales or marketing pro Why e-mail is still vital and how it can be "put on steroids" by coupling it with social media tools A success story about collapsing the "get an appointment with the CEO, establish a relationship and credibility and begin building a specific proposal" stages of a complex sales process to less than 3 hours! Listen now, then join the e-Rep LinkedIn Group to join and to contribute to the conversation aimed at selling more faster.
