Summary: <p>Coming up is an interview from our first virtual summit from July 2018 with then Head of User Acquisition at Viber, Moshi Blum. You will discover what you need to get started with influencer marketing, how to re-engaged your inactive users, and how to approach organic downloads while running paid marketing.</p> <p><a href="https://www.linkedin.com/in/moshi-blum-1a04ba38/">Moshi Blum</a> is currently the General Manager Israel at <a href="https://www.adjust.com/">Adjust</a>. When we did this interview he was the Head of User Acquisition at <a href="https://www.viber.com/en/">Viber</a>.</p> <p>***************</p> <p><strong>SPONSORS</strong></p> <p><a href="https://www.socialpeta.com/?utm_source=AppMasters&utm_medium=podcast">SocialPeta</a> is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.</p> <p>Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at <a href="https://checkaso.io/?utm_source=appmasters&utm_medium=podcast">checkaso.io</a>.</p> <p>***************</p> <p>Follow us:</p> <p>YouTube: <a href="http://appmasters.com/youtube">AppMasters.com/YouTube</a><br> Instagram: <a href="https://www.instagram.com/stevepyoung/">@stevepyoung</a><br> Twitter: <a href="https://twitter.com/stevepyoung">@stevepyoung</a><br> Facebook: <a href="https://www.facebook.com/AppMastersCo/">App Masters</a></p> <p>***************</p>
