Summary: Friendly fraud isn't particularly friendly to eCommerce merchants. In fact, for many, it's the most frequent and damaging type of fraud they're experiencing right now. Learn what the payment card industry has put forth to help merchants avoid chargebacks, and what it means to your business. Guest: Yitz Mendlowitz, Paay.co Host: Robert Rand, JetRails.com Additional resources about fighting eCommerce fraud: https://jetrails.com/podcast/?season=1&episode=28 https://jetrails.com/podcast/?season=1&episode=34 https://www.bestworlds.com/blog/keeping-fraudsters-from-disrupting-your-magento-business-10-kinds-of-ecommerce-fraud-to-avoid/