Summary: <p>Are you feeling like does the world need another weather, podcast or scanner app? Well today's guests shares why he decided to create a scanner app and why you might want to build an app in a competitive space. Also, he reveals the best performing ad creative, how to optimize Facebook ads for conversions, and how to integrate influencer marketing with your Facebook ads.</p> <p><a href="https://www.linkedin.com/in/malcolmparrish" rel="noopener noreferrer" target="_blank">Malcolm Parrish</a> is an App Entrepreneur and Software Engineer at <a href="http://sevenmileapps.com/" rel="noopener noreferrer" target="_blank">Seven Mile Apps</a>.</p> <p><strong>Show Mentions:</strong></p> <p>- <a href="https://apps.apple.com/us/app/scanmagic-pdf-scanner-app/id1472435529" rel="noopener noreferrer" target="_blank">ScanMagic</a><br> - <a href="https://www.amazon.com/Influencer-Marketing-MASTERY-Strategically-Influencers-ebook/dp/B07KWHJZZS/ref=sr_1_1" rel="noopener noreferrer" target="_blank">Influencer Marketing Mastery</a><br> - Fav app: <a href="https://videoleapapp.com/" rel="noopener noreferrer" target="_blank">VideoLeap</a></p> <p><strong>SPONSORS</strong></p> <p>B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at <a href="https://b7dev.com/">B7Dev.com</a>.</p> <p>With over 120 million happy users, <a href="https://www.theoremreach.com/?utm_source=appmasters&utm_medium=podcast&utm_campaign=AppMasters" rel="noopener noreferrer" target="_blank">TheoremReach</a> is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.</p> <p>***************</p> <p>Follow us:</p> <p>YouTube: <a href="http://appmasters.com/youtube">AppMasters.com/YouTube</a><br> Instagram: <a href="https://www.instagram.com/stevepyoung/">@stevepyoung</a><br> Twitter: <a href="https://twitter.com/stevepyoung">@stevepyoung</a><br> Facebook: <a href="https://www.facebook.com/AppMastersCo/">App Masters</a></p> <p>***************</p>
