![The Story of a Brand show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/092/030/small/the-story-behind-the-brand.jpg)
Summary: In this episode, Nicole discusses Why gratitude is so important to her, The Oprah Story, How a disastrous tradeshow turned into a smashing success, Why you have to put yourself out there, The MyTagAlong design process, Why its important to validate new product ideas with customers, Why people are spending money on experiences, The MyTagAlong Moat, What is the Because I am a Girl initiative, Why imposter syndrome drives her, Why a No today does not mean a No tomorrow, and so much more.