Summary: <br> Beyond Social Media Show, Episode 301<br> <br> <br> <br> <br> <br> <br> <br> <br> <br> BL and David discuss brands that are doing good in the midst of the COVID-19 pandemic; Rotterdam Philharmonic Zoom Concert from musicians’ homes; Product Hunt’s Makers Festival work from home edition; a SuperCalaFragilisticExpialaDocious song about COVID-19; Mucinex fights fake news with “Spread Facts, Not Fear,”campaign; Yelp allows donations to small businesses; COVIDnearyou tracks the spread of the pandemic; work from home resources; a lame Coronavirus PSA by the Ad Council; bad sound and video in local and even national news coverage as reporters and guests work from home; SXSW refusal to give refunds; trump’s Cease & Desist on Democratic ad backfires; why Bill Gates want to lock the whole country down; cool tools to get you through the quarantine; astounding ad spending declines..and much, much more.<br> <br> <br> <br> SUBSCRIBE: <a href="https://itunes.apple.com/us/podcast/beyond-social-media-marketing-advertising-public-relations/id954939987" target="_blank" rel="noreferrer noopener">iTunes</a> or <a href="https://play.google.com/music/m/Imnkptaa4j3yd54dcn3ekmo7mfm?t=Beyond_Social_Media_The_Marketing_Advertising__Public_Relations_Podcast">Google Play</a> or <a href="https://www.stitcher.com/podcast/beyond-social-media-show-the-marketing-advertising-and-public" target="_blank" rel="noreferrer noopener">Stitcher</a> or <a href="https://www.iheart.com/podcast/263-Beyond-Social-Media-27722243/" target="_blank" rel="noreferrer noopener">iHeart Radio</a> or Amazon Echo or search the Spotify app.<br> Your browser does not support the audio element.<br> <br> <br> <br> <br> <br> <br> Audio Version of Episode 301 of the Beyond Social Media Show<br> <br> <br> <br> Best Digital Cases<br> <br> <br> <br> COVID-19 Brand Heroes<br> <br> <br> <br> The brands we’ll want to do business with when the pandemic ends are the ones who are going above and beyond to help people. Scott Monty is crowdsourcing a list that is more than 10 pages long.<br> <br> <br> <br> * <a href="https://bit.ly/covid-good">COVID-19 Corporate Goodwill List</a>* <a href="https://bit.ly/covid-goodhttps://muckrack.com/blog/2020/03/25/social-good-during-covid-19">25+ companies engaging in social good during COVID-19 </a>* <a href="https://www.adweek.com/creativity/brands-launch-creative-initiatives-to-help-people-impacted-by-covid-19-tuesdays-first-things-first/">Brands Launch Creative Initiatives to Help People Impacted by COVID-19</a><br> <br> <br> <br> <br> <br> <br> <br> Zoom Into Beethoven<br> <br> <br> <br> The Rotterdam Philharmonic performed Beethoven’s Ode To Joy via a virtual concert on Zoom.<br> <br> <br> <br> * <a href="https://slippedisc.com/2020/03/believe-it-orchestra-plays-beethoven-9th-from-their-homes/">Believe It: Orchestra Plays Beethoven’s 9th From Their Homes</a>* <a href="https://slippedisc.com/2020/03/watch-toronto-vs-rotters-in-the-home-play-finals/">Must Watch: Toronto vs Rotterdam In The Home-Play Finals</a><br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> Makers Festival Work From Home Edition<br> <br> <br> <br> Product Hunt announced a global, WFH festival that focuses on relief efforts (in any form) for the COVID-19 pandemic. <br> <br> <br> <br> * <a href="https://www.producthunt.com/makers-festival/wfh">Product Hunt Makers Festival WFH Edition</a>* <a href="https://www.producthunt.com/posts/product-hunt-shop-2">Product Hunt Shop – All Profits to WHO</a><br> <br> <br> <br> <br> <br> <br> <br> Yelp Donate Buttons<br> <br> <br> <br> Yelp is partnering with GoFundMe to introduce a way for independent businesses to accept donations through their Yelp pages.<br> <br>
