Episode 22 - Is higher education a waste of time if you’re going into digital marketing, social media, SEO, Web design?
Summary: <p>Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the SEO Geek and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Creative Director of Goldstein Media.</p> <p>We have a great episode for you today, even though it’s just us.</p> <p><strong>Topic:</strong> Is higher education a waste of time if you’re going into digital marketing, social media, SEO, Web design?</p> <p>LinkedIn and social media guy Jordan Paris <a href="https://www.linkedin.com/posts/jordantparis_i-received-official-word-that-ill-be-giving-activity-6599062898054615041-2Dl9"><u>announced on LinkedIn</u></a> last week he’s doing a TEDx in the spring about how higher education is a waste of time and a scam.</p> <p>This struck a chord with <a href="https://www.linkedin.com/posts/goldsteinmedia_jordan-paris-and-school-activity-6599295990971330560-jTvu"><u>Seth</u></a>.</p> <p>Let’s discuss in the context of digital marketing etc.</p> <ol> <li>(Shawn’s thought): You’re going to get out of whatever situation whatever you’re going to want to get out of it.<br> </li> <li>Hypothetical Question: Can conventional colleges keep up with Digital Marketing and changes?<br> </li> <li>IF you decide college is NOT the right solution, what are some alternatives for education?<br> <ol> <li>Udemy: Courses about the “how to” elements (FB Ads, SEO, etc.)<br> </li> <li>Any number of reputable “Gurus”<br> <ol> <li>BE CAREFUL… Lots of snake oil<br> </li> </ol> </li> <li>Content by Frank Kern<br> </li> <li>Follow reputable thought leaders…<br> <ol> <li>Ted Rubin<br> </li> <li>Brian Sollis<br> </li> <li>Tim Ferriss (READ THE FOUR HOUR WORK WEEK… SHOULD BE MANDATORY FOR EVERYONE WITH A REMOTE INTEREST IN ENTREPRENEURSHIP)<br> </li> </ol> </li> </ol> </li> <li>Try to sell something you’re good at on Facebook and lose money doing it, lol.<br> </li> </ol> <p>This week we’re doing our favorite Internet finds:li</p> <p>Shawn: <a href="https://www.youtube.com/watch?v=-4kCgFWx2uA&t=1987s"><u>Jordan Belfort Interviews Marshall Sylver</u></a></p> <p>Seth: <a href="https://sitekit.withgoogle.com/"><u>SiteKit by Google</u></a> and <a href="https://httparchive.org/"><u>HTTPArchive.org</u></a></p> <p>Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at <a href="mailto:hello@digitalmarketingdive.com"><u>hello@digitalmarketingdive.com</u></a>. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!</p> <p>So that’s it. It’s been fun! See you on the flip side!</p> --- Support this podcast: <a href="https://anchor.fm/digital-marketing-dive/support" rel="payment">https://anchor.fm/digital-marketing-dive/support</a>
