Summary: <p>Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim of Shawn Swaim Consulting and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Creative Director of Goldstein Media.</p> <p>This week we’re talking about setting your digital marketing goals for the new year.</p> <p>How do you plan on making 2020 rock for your business online?</p> <p>What channels should everyone pay attention to in 2020?</p> <ul> <li>Depend less on Facebook<br> </li> <li>Instagram<br> </li> <li>LinkedIn (if appropriate)</li> </ul> <p>Setting up a content calendar</p> <ul> <li><a href="https://digitalmarketingdive.com/calendar"><u>DigitalMarketingDive.com/calendar</u></a></li> </ul> <p>Finding a scheduling service like Buffer and find good articles to post throughout the week/month</p> <ul> <li>Blog on a regular schedule. It doesn’t have to be long posts.<br> <ul> <li>Consistency is important even if it’s 2 posts a month if that’s what you’re comfortable with.</li> </ul> </li> </ul> <p>This week we’re doing our favorite Internet finds:</p> <p>Shawn: <a href="https://www.amazon.com/Pre-Suasion-Revolutionary-Way-Influence-Persuade-ebook/dp/B01C36E2YS"><u>Pre-Suasion by Robert Cialdini</u></a></p> <p>Seth: <a href="https://archive.org/"><u>The Internet Archive and the Wayback Machine</u></a></p> <p>Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at <a href="mailto:hello@digitalmarketingdive.com"><u>hello@digitalmarketingdive.com</u></a>. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!</p> <p>So that’s it. It’s been fun! See you on the flip side!</p> --- Support this podcast: <a href="https://anchor.fm/digital-marketing-dive/support" rel="payment">https://anchor.fm/digital-marketing-dive/support</a>
