Summary: In Part 1, Sully discusses Why he decided to build his own clubs, How he got the University to help him design his first club, Why he documented everything and how that helped him build the brand, What makes BombTech Clubs so different, Why he doesn't make assumptions about his customers, The Elements of Sully's success, Why timing plays a part, Why getting fired was the best things that happened to him, and How he made more money when he worked less and so much more.
