Summary: In Part 2, Sully discusses How an Email Agency grew from BombTech, Why EcomGrowers is an agency by Brand owners, for Brand owners, Why founders should document what they do, Why Brand emails should come from the Founder, Why you should never use the no-reply email, Why you should use email to create a dialog, Why plain text works better than overly designed emails, Why you should have one call to action per email, and Why your email list is an asset that you own vs. social media.
