Summary: Calling out a professional crew can cost between $5-$7k. This is a budget many businesses can't afford. Not to mention the hassle of trying to organize your CEO for what should be a 5-minute shoot. Because of this, video output is irregular, the messages are mixed, and there's no consistency for viewers. Brands around the world are demanding more authentic stories to share with their audiences. A company called Shootsta sat back, smiled, and decided to change the way video gets created.
