Summary: On this week's episode of The Cassandra Daily Podcast, our host Nina Rupp is joined by Rachel Tipograph, founder and CEO of MikMak, an e-commerce platform for multichannel brands (which we recapped in Thursday's Daily). Rachel drops some serious insight: we get into how she started MikMak, pivoted MikMak's model from consumer- to -business-facing, and the challenges brands face when playing in this space today—and how MikMak is addressing these very pain points.
