2 [Special Edition] How to Repurpose Your Content for Multiple Platforms - Cristy Garratt, CNBC

Summary: A great piece of content requires a great deal of time and resources, but those investments don’t guarantee cross-platform success. CNBC’s Cristy Garratt walks through how you can give one piece of work new life on the major social platforms. Key Takeaways: - What kind of content works best on platforms like YouTube, Facebook, Instagram and Snapchat - How to repurpose your expensive content to meet user’s expectations - How to adapt to new platforms without losing your brand identity