Mobile Ad Fraud Bots & Inefficient Marketing Campaigns




App Masters - App Marketing & App Store Optimization with Steve P. Young show

Summary: A lot of times, we just look at the cost per install and not enough on the cost per actual conversion. So today, Michael Paxman, Global Product Communications Manager at adjust.com, talks all about attribution<br> <br> Watch Video on YouTube and Subscribe to our Channel:<br> https://youtu.be/F8e4oiraAys