A B2B Coloring Book that Generated Leads and Then Some




Modern Marketing Engine podcast hosted by Bernie Borges show

Summary: Bernie’s guest is Sean Freidlin. Sean is currently Senior Product Marketing Manager at Hanzo. But, when this episode was recorded, Sean was Director of Proposition Marketing at SAI Global- the company whose content marketing campaign is highlighted in this conversation. In his role with SAI Global, Sean launched "The Compliance Coloring Book." You heard that right…The Compliance Coloring Book!