712: Exploring Trends and Opportunities in Mobile Advertising With PubMatic




The Tech Talks Daily Podcast show

Summary: PubMatic is a publisher-focused sell-side platform for an open digital media industry. They process over twelve trillion advertiser bids per month, 800 million monthly unique users, 55billion ad impressions and 700 TB of new data generated daily. I talk to Bill Swanson and Emma Newman onto my daily tech podcast to talk about how technology can help advertisers ensure their ads are only shown in high-quality online environments and trends and opportunities in mobile advertising.