Summary: <p>Today’s guest, Justin Jackson, just launched a podcast platform called, Transistor.fm. Justin describes the time he spent working with co-founder Jon Buda to get it ready to go live. Launching involves a lot of energy and emotion with ups and downs.</p> <p>Whether working on your own or with someone else, Justin encourages you to take time away to work on something to focus on it and make significant progress.</p> <p><strong>Today’s Topics Include:</strong></p> <ul> <li>Reporting is key feature for podcast hosting applications; Transistor.fm offers an awesome analytics feature</li> <li>When catching up with competitors, have a comparable minimum set of features</li> <li>Some features don’t look good in screenshots; showcase a feature</li> <li>Lots of time was spent on the launch, which Justin hoped would create a ripple effect for sign ups, word of mouth, tweets, and other engagement</li> <li>People see something on Product Hunt, and they buy it; it’s an easy decision but not an intent-based audience - looking for entertainment and freebies</li> <li>Splash for Transistor.fm made it the #1 product and generated sign ups</li> <li>A podcast is an investment; Justin decided to use credit card sign up for Transistor.fm to build a brand and trust</li> <li>Calculating churn, setting expectations, and reaching goals; banking on slow, steady growth</li> <li>Starting work on Spots.fm, self-serve ads for indie creators; making it as easy to advertise on a podcast as it is advertising on Facebook</li> <li>Get a company to sponsor you and write off as marketing expense; way for podcasters to earn income from their show</li> <li>Talk, observe, and listen to “normals” to find that people buy things because of podcasts; don’t change people’s priorities to fit your ideals</li> </ul> <p><strong>Links and resources:</strong></p> <p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br> <a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br> <a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br> <a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br> <a href="https://level.app/" rel="nofollow">Level</a><br> <a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br> <a href="https://tuple.app/" rel="nofollow">Tuple</a><br> <a href="https://saas.transistor.fm/" rel="nofollow">Build Your SaaS Podcast</a><br> <a href="https://megamaker.co/" rel="nofollow">MegaMaker</a><br> <a href="https://justinjackson.ca/newsletter/" rel="nofollow">Justin Jackson Newsletter</a><br> <a href="http://artofproductpodcast.com/episode-46" rel="nofollow">The Importance of Trust with Your Audience with Justin Jackson</a><br> <a href="https://transistor.fm/" rel="nofollow">Transistor.fm</a><br> <a href="http://laracon.us/" rel="nofollow">Laracon</a><br> <a href="http://artofproductpodcast.com/episode-52" rel="nofollow">Tuple Native App and Level Inbox Workflows</a><br> <a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a><br> <a href="https://robwalling.com/" rel="nofollow">Rob Walling</a><br> <a href="https://tim.blog/" rel="nofollow">Tim Ferriss</a></p>
