43: Strategizing Product Validation




The Art of Product show

Summary: <p>Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick's co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. </p> <p>Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the early phase of a startup is very fulfilling because you can be very creative, but also stressful because of risk and uncertainty. Rob gets Derrick's feedback about offering one-on-one founder consulting in his spare time.</p> <p>Links and resources:</p> <p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br> <a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br> <a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br> <a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br> <a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br> <a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br> <a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br> <a href="https://youtu.be/lDb-93uWVLw" rel="nofollow">Level Live #3: A Fireside Chat with Rob Walling</a><br> <a href="https://www.drip.com/" rel="nofollow">Drip</a><br> <a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br> <a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br> <a href="https://www.soylent.com/" rel="nofollow">Soylent</a></p>