Summary: Beyond Social Media Show, Episode 237<br> <br> BL and David discuss LinkedIn’s new voicemail feature; autism therapy via Google Glass; the value of long-form content; government regulation of social media; Google’s new mobile search results for events; six-year-old toy reviewer Ryan’s new line of merch; illustrations of decaying social media; a gross chicken virtual reality experience; the social media backlash over an ISIS burger; and much, much more.<br> SUBSCRIBE: <a href="https://itunes.apple.com/us/podcast/beyond-social-media-marketing-advertising-public-relations/id954939987" target="_blank" rel="noopener">iTunes</a> or <a href="https://play.google.com/music/m/Imnkptaa4j3yd54dcn3ekmo7mfm?t=Beyond_Social_Media_The_Marketing_Advertising__Public_Relations_Podcast">Google Play</a> or <a href="https://www.stitcher.com/podcast/beyond-social-media-show-the-marketing-advertising-and-public" target="_blank" rel="noopener noreferrer">Stitcher</a> or <a href="https://www.iheart.com/podcast/263-Beyond-Social-Media-27722243/" target="_blank" rel="noopener noreferrer">iHeart Radio</a> or Amazon Echo or search the Spotify app.<br> Your browser does not support the audio element.<br> Best Digital Cases<br> Google Glass Therapy<br> Google Glass is showing promise as a tool to help children with autism better learn to read facial expressions and navigate social situations.<br> <br> * <a href="https://www.sciencenews.org/article/google-glass-could-help-children-autism-socialize-others">Google Glass could help children with autism socialize with others</a><br> <br> <br> The Case For Long-Form Content<br> Your chances of going viral have gone way down in recent years. While there are exceptions, people are less and less likely to share content — and that has major consequences for brands. Why?<br> <br> * <a href="https://thenextweb.com/contributors/2018/07/15/data-shows-people-want-serious-long-form-content-and-brands-need-to-take-note/">Data shows people want serious long-form content — and brands need to take note</a><br> * <a href="https://buzzsumo.com/blog/content-trends-2018/">Content Trends for 2018</a><br> <br> <br> <br> <br> <br> <br> <br> <a style="color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/Bk3SNfTA5JE/?utm_source=ig_embed" target="_blank" rel="noopener">Knockout boots
