Summary: Look it's getting tougher and more expensive to acquire users, so I brought on today's guest to explore all the different channels we have to effectively gain traction without blowing through the budget. Also, listen to the part of the show where she shares her approach to thinking about games as service rather than a product.<br> <br> Paula Neves is Head of Marketing and Product Development at Gazeus Games.<br> <br> SPONSORS<br> <br> Are you developing a mobile app? Get anything from icons and buttons to your entire mobile app designed at 99designs! You can start your next graphic design project for as low as $199. Visit 99designs.com/Chat and get a $99 Power Pack of services for free.<br> <br> B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.
