25 Winning Campaign Tips – Raz Shafer




How To Run For Office show

Summary: What You’ll Learn about Raz Shafer's 25 Campaign Tips In This Episode:<br> 00:00 Podcast Introduction<br> 03:29 Rejection on the campaign trail is a fact of life. Dust yourself off and get back on the horse.<br> 05:07 You can’t win a campaign by working banker’s hours.<br> 06:32 Never pass up an opportunity to say “Thank you!”<br> 07:35 A good message without proper repetition is wasted air.<br> 09:10 Never lie or embellish your campaign bio. You WILL get caught.<br> 10:31  Communication isn’t what I say, it’s what YOU hear.<br> 11:57 Unless you’re Donald Trump, candidates shouldn’t wear hats.<br> 13:41 Never use an endorsement that isn’t in writing.<br> 14:52 Don’t run for a job you can’t excel at.<br> 16:12 You should never be too busy to listen.<br> 18:27 Prepare to be attacked before you are.<br> 19:51 No candidate is an objective participant in their own campaign. <br> 21:06 Never say or write anything you don’t want on Buzzfeed.<br> 22:48 “What orators lack in depth, they make up for in length.” - Charles-Louis de Secondat<br> 24:20 How to win: Work harder and smarter than your opponent<br> 25:37 Don’t just ask winning candidates for advice. Losing teaches lessons winners may never see.<br> 26:53 Every facet of your campaign should be infused with a sense of urgency. No lollygagging.<br> 28:10 There is no greater enemy to your campaign than your own ego.<br> 29:46 Handwritten notes are one of the most powerful tools you have. And they’re cheap!<br> 31:20 If you can’t tell someone why you’re running in 30 seconds or less, don’t run.<br> 32:35 Never break the law. You’re not Frank Underwood and you WILL get caught.<br> 33:42 All campaign documents and material should be secure and accessible. Use the cloud.<br> 34:40 Free interns are awesome! Get all you can, train them well and keep them busy.<br> 35:49 Projecting enthusiasm is critical. I don't care how tired, stressed or far down you are in the polls. Smile!<br> 36:51 Rejection on the campaign trail is a fact of life. Dust yourself off and get back on the horse.<br> 37:47 Conclusion and Outro