Summary: Today's guest says the biggest mistake he made with his first company was building a product without a market, so for his current company he got early sales using just a prototype. He shares his strategy for cold calling customers that includes sending an email first. Also, listen to the part of the show where he shares how to hire for the right cultural fit.<br> <br> Oscar Macia is CEO and Co-Founder at ForceManager.<br> <br> SPONSORS<br> <br> Are you developing a mobile app? Get anything from icons and buttons to your entire mobile app designed at 99designs! You can start your next graphic design project for as low as $199. Visit 99designs.com/Chat and get a $99 Power Pack of services for free.<br> <br> B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.<br> <br> <br> <br> <br> <br> SPONSORS<br> <br> Are you developing a mobile app? Get anything from icons and buttons to your entire mobile app designed at 99designs! You can start your next graphic design project for as low as $199. Visit 99designs.com/Chat and get a $99 Power Pack of services for free.<br> <br> B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.
