Summary: Beyond Social Media Show, Episode 218<br> <br> BL and David discuss an autocomplete Black Panther interview; Twitter amping up the news while Facebook flounders; the Amazon Pollycast; Bloomberg’s Twitter TicToc; the lonely dog that went viral; Lucky Charms gets mythical; Watson gets embedded in virtual and augmented reality; the Marketoonist; the coming artificial reality apocalypse; the next chapter in Net Neutrality repeal; a clumsy, milky metaphor; Gmail gets AMPed; concussion spotting technology; and much, much more.<br> SUBSCRIBE: <a href="https://itunes.apple.com/us/podcast/beyond-social-media-marketing-advertising-public-relations/id954939987" target="_blank" rel="noopener">iTunes</a> or <a href="https://play.google.com/music/m/Imnkptaa4j3yd54dcn3ekmo7mfm?t=Beyond_Social_Media_The_Marketing_Advertising__Public_Relations_Podcast">Google Play</a> or <a href="https://www.stitcher.com/podcast/beyond-social-media-show-the-marketing-advertising-and-public" target="_blank" rel="noopener noreferrer">Stitcher</a> or <a href="https://www.iheart.com/podcast/263-Beyond-Social-Media-27722243/" target="_blank" rel="noopener noreferrer">iHeart Radio</a> or ask Alexa or search the Spotify App.<br> Your browser does not support the audio element.<br> Best Digital Cases<br> As Facebook De-Emphasizes News, Twitter Amps It Up<br> As Facebook deemphasizes news in its core experience, Twitter does the opposite. The move furthers Twitter’s embrace of its role as a media and news company.<br> <br> * <a href="https://www.buzzfeed.com/alexkantrowitz/twitter-live-local-news-broadcasts-timeline">Twitter’s Marjory Stoneman Douglas High School Live Stream Was Part Of A New Initiative</a><br> <br> Polly Want A Podcast?<br> Amazon has teamed with WP Engine to offer a WordPress plugin that uses Amazon’s text-to-speech service Polly to turn your blog posts into podcast episodes.<br> <br> * <a href="https://techcrunch.com/2018/02/08/amazon-launches-a-polly-wordpress-plugin-that-turns-blog-posts-into-audio-including-podcasts/">Amazon launches a Polly WordPress plugin that turns blog posts into audio, including podcasts</a><br> * <a href="http://creativepr.com/spoken-word-wide-web/">The Spoken-Word Wide Web</a><br> * <a href="https://wordpress.org/plugins/amazon-polly/">Amazon Polly Plugin</a><br> * <a href="https://aws.amazon.com/free/">Amazon Web Services Free Tier</a><br> <br> Bloomberg Bets On Twitter<br> Twitter users can now tune into TicToc, a live-streaming channel by Bloomberg Media, to catch up on the day’s news, with live updates at the top of the hour. It relies on Bloomberg journalists’ original reporting as well as on information provided by Twitter users and verified by Bloomberg editors.<br> <br> * <a href="http://www.latimes.com/local/lanow/la-fi-tn-bloomberg-twitter-tictoc-20171219-story.html">Bloomberg and Twitter launch TicToc, a live-streaming video news channel</a><br> <br> <br> LATEST UPDATE: Mueller files new indictments against Manafort and Gates, Haiti suspends Oxfam operations, and Barclays reveals U.K. gender pay gap. Watch now <a href="https://twitter.com/hashtag/tictocnews?src=hash&ref_src=twsrc%5Etfw">#tictocnews</a> <a href="https://t.co/PBmUT5rgSD">https://t.co/PBmUT5rgSD</a><br> — TicToc by Bloomberg (@tictoc) <a href="https://twitter.com/tictoc/status/966809863086051329?ref_src=twsrc%5Etfw">February 22, 2018</a><br> <br> Black Panther Actors Answer Autocomplete<br> The stars of Black Panther–Chadwick Boseman, Lupita Nyong’o and Michael B. Jordan–answer Google Autocomplete questions about them and the movie.<br> <br> * <a href="https://www.wired.com/video/google-autocomplete-inverviews-black-panther-cast-answers-the-web-s-most-searched-questions/">Black Panther Cast Answers the Web’s Most Searched Questions</a><br> <br> <br> Lonely Therapy Dog Goes Viral<br> “For the love of dog,
