Summary: Beyond Social Media Show, Episode 221<br> <br> BL and David discuss United Airlines’ recent customer service fail that resulted in the death of a customer’s puppy; the students’ national walkout over gun control; Facebook testing voice status updates; #AskEddie has a new gig; the best cover letter in the history of cover letters; a Time’s Up agency; Twitter verification for everyone; Quartz’ obsessive emails; Google’s encryption drop-dead date; Rihanna snaps at Snap; Melania Trump wags her finger at social executives; news coming to Facebook Watch; YouTube’s Wikipediafication; a massive fake news study; and much, much more. Image courtesy of <a href="https://flic.kr/p/edbAiN" target="_blank" rel="noopener">Guian Bolisay</a>.<br> SUBSCRIBE: <a href="https://itunes.apple.com/us/podcast/beyond-social-media-marketing-advertising-public-relations/id954939987" target="_blank" rel="noopener">iTunes</a> or <a href="https://play.google.com/music/m/Imnkptaa4j3yd54dcn3ekmo7mfm?t=Beyond_Social_Media_The_Marketing_Advertising__Public_Relations_Podcast">Google Play</a> or <a href="https://www.stitcher.com/podcast/beyond-social-media-show-the-marketing-advertising-and-public" target="_blank" rel="noopener noreferrer">Stitcher</a> or <a href="https://www.iheart.com/podcast/263-Beyond-Social-Media-27722243/" target="_blank" rel="noopener noreferrer">iHeart Radio</a> or search Amazon Alexa or the Spotify app.<br> Your browser does not support the audio element.<br> Best Digital Cases<br> National School Walkout<br> Hundreds of thousands of students walked out of their schools – worldwide – for 17 minutes to honor the Parkland dead and protest gun violence.<br> <br> * <a href="https://www.nytimes.com/2018/03/14/us/school-walkout.html">National School Walkout: Thousands Protest Against Gun Violence Across the U.S.</a><br> <br> <br><br> <br> Facebook Voice Posts<br> Facebook is testing a voice status update feature for a select number of users in India.<br> <br> * <a href="https://webcache.googleusercontent.com/search?q=cache:lXuR-ymchhIJ:https://techcrunch.com/2018/03/02/facebook-voice-clip-status/+&cd=1&hl=en&ct=clnk&gl=us">Micropodcasting? Facebook tries Voice Clip status updates</a> (Google cache version)<br> <br> <br> <br> Facebook tries Voice Clip status updates <a href="https://t.co/wpUZE5M4jV">https://t.co/wpUZE5M4jV</a><br> (As per my tweet about it a week ago) <a href="https://t.co/uSkSg7xTSj">pic.twitter.com/uSkSg7xTSj</a><br> — Matt Navarra (@MattNavarra) <a href="https://twitter.com/MattNavarra/status/969649084456894466?ref_src=twsrc%5Etfw">March 2, 2018</a><br> <br> Most Successful Internship Ever?<br> A one-week internship with UK’s Southern Rail’s Twitter account made him a star. Now he’s <a href="https://twitter.com/AskEddieSmith">@AskEddieSmith<, soon to star in mini-series on Extraordinary Teenagers, speaking at digital media conferences and offered a BBC internship this summer.</a><br> <br> * <a href="https://inews.co.uk/news/uk/postscript-successful-internship-ever-askeddie/">Postscript: Was this the most successful internship ever? #AskEddie</a><br> * <a href="https://www.boredpanda.com/15-year-old-railways-twitter-spokesman-southernrail-eddie/">Most Hated Railway Puts 15-Year-Old In Charge Of Their Twitter Account, And Things Escalate Quickly</a><br> <br> <br> Who remembers <a href="https://twitter.com/hashtag/AskEddie?src=hash&ref_src=twsrc%5Etfw">#AskEddie</a>? Eddie became a viral sensation when he took over the <a href="https://twitter.com/SouthernRailUK?ref_src=twsrc%5Etfw">@SouthernRailUK</a> Twitter account. This is his extraordinary story!<br> Watch other extraordinary teens' stories over on <a href="https://twitter.com/All4?ref_src=twsrc%5Etfw">@All4</a>: <a href="https://t.co/umZFH1mo6n">https://t.co/umZFH1mo6n</a> <a href="https://t.co/50ogPnPxxR">pic.</a>
