Jill Castilla on Creating a Bankerless 'Bank Hub' for Small Businesses




ABA Banking Journal Podcast show

Summary: Citizens Bank of Edmond in Oklahoma, has a one-branch strategy -- but lots of big ideas for innovative ways to serve customers. The latest idea: a bankerless "bank hub" located in one of Oklahoma City's hippest neighborhoods. Inspired by small biz owners who wanted to bank with Citizens but needed closer access to cash and coin, CEO Jill Castilla conceived an unmanned site providing 24/7 access. She outlines the tech and regulatory implications and discusses how it fits into Citizens' marketing strategy.