Summary: Beyond Social Media Show, Episode 213<br> <br> David discusses the fallout over the FCC vote to repeal net neutrality, reactions to it, and its implications; Twitter’s new tweetstorm button and how to use it; the rollout of Twitter’s new terms of use designed to crack down on hate speech and harassment; how to persuade people who deny reality; Amal and George Clooney’s Casamigos tequila-branded twin-cancelling headphones; hydroponic farming; Apple’s acquisition of Pop Up Archive’s podcast search engine; Gmail’s newsletter unsubscribe feature; Facebook’s new domain verification requirement for page owners; BuzzSumo’s study of the most-shared articles of 2017; Facebook’s admission that it can make you depressed; …and much, much more. Image courtesy <a href="https://flic.kr/p/ZjHNH5">Credo Action</a>.<br> SUBSCRIBE: <a href="https://itunes.apple.com/us/podcast/beyond-social-media-marketing-advertising-public-relations/id954939987" target="_blank" rel="noopener">iTunes</a> or search Spotify or <a href="https://play.google.com/music/m/Imnkptaa4j3yd54dcn3ekmo7mfm?t=Beyond_Social_Media_The_Marketing_Advertising__Public_Relations_Podcast">Google Play</a> or <a href="https://www.stitcher.com/podcast/beyond-social-media-show-the-marketing-advertising-and-public" target="_blank" rel="noopener noreferrer">Stitcher</a> or <a href="https://www.iheart.com/podcast/263-Beyond-Social-Media-27722243/" target="_blank" rel="noopener noreferrer">iHeart Radio</a>.<br> Your browser does not support the audio element.<br> Best Digital Cases<br> Tweetstorms, Formalized<br> Twitter has formalized a tactic that had long been adopted by political Twitter and other users with the addition of a tweetstorm button.<br> <br> * <a href="http://creativepr.com/how-to-create-more-exposure-for-earned-media-with-tweetstorms/">How To Create More Exposure For Earned Media With Tweetstorms</a><br> <br> <br> 11 Stories In Which <a href="https://twitter.com/karwoskicourage?ref_src=twsrc%5Etfw">@KarwoskiCourage</a> was quoted in 2017<br> While we excel at earned media for our clients, we're pretty good at it for ourselves, as well!<a href="https://twitter.com/hashtag/PublicRelations?src=hash&ref_src=twsrc%5Etfw">#PublicRelations</a><a href="https://twitter.com/hashtag/EarnedMedia?src=hash&ref_src=twsrc%5Etfw">#EarnedMedia</a><a href="https://twitter.com/hashtag/CreativePR?src=hash&ref_src=twsrc%5Etfw">#CreativePR</a><a href="https://twitter.com/hashtag/PR?src=hash&ref_src=twsrc%5Etfw">#PR</a> <a href="https://t.co/Snri0XV28d">pic.twitter.com/Snri0XV28d</a><br> — Karwoski & Courage (@karwoskicourage) <a href="https://twitter.com/karwoskicourage/status/941761956322607104?ref_src=twsrc%5Etfw">December 15, 2017</a><br> <br> <br> I'm going to do an experiment here by using Twitter's new <a href="https://twitter.com/hashtag/tweetstorm?src=hash&ref_src=twsrc%5Etfw">#tweetstorm</a> button to string together a series of stories about <a href="https://twitter.com/hashtag/SocialMediaMarketing?src=hash&ref_src=twsrc%5Etfw">#SocialMediaMarketing</a>. Let me know what you think: ✔️<br> — David Erickson (@derickson) <a href="https://twitter.com/derickson/status/941126491835916290?ref_src=twsrc%5Etfw">December 14, 2017</a><br> <br> <br> This week on <a href="https://twitter.com/BSMediaShow?ref_src=twsrc%5Etfw">@BSMediaShow</a>: <br>– Spotify Accepts Podcasts<br>– Dilly Dilly Cease & Desist<br>– Wine Label Design<br>– YouTube Studio Rebrand<br>– Long Meta Description<br>– Video Manipulation Technology <br>– Google's <a href="https://twitter.com/hashtag/AI?src=hash&ref_src=twsrc%5Etfw">#AI</a> Pivot Tables<br>– Where Innovators Grow Up<br>– More…<a href="https://t.co/aX9mZcZpcL">https://t.co/aX9mZcZpcL</a><br>
