Summary: <p>They really don’t make stores like they used to – but why? For retailers, being “mainstream” has become a problem. From the rise of pureplay and discount retailers to shoppers with eyes fixed on personalised instore experiences; the game has changed.</p> <p>In our latest episode, guests Steve James-Royle, The Yard Creative, Richard Ash, Green Room Design, and Karl McKeever, Visual Thinking, discuss what retailers must do to offer and own a point of difference that is both distinct and relevant.</p>
