LLM 36 Darby Sieben, Yellow Pages Group




Lessons Learned in Marketing show

Summary: This week's podcast guest, Darby Sieben Vice-President Strategy and Partnerships with Yellow Pages.Yellow Pages are in a transformational moment — just like the businesses they serve — and Darby shares insights into not only thier move from digital to web to mobile, but also talks about how small business is making the move, what to focus on and what to avoid.Kevin Hayes, Phoenix Group's...