Summary: Love him or hate him, Trump’s campaign was a new animal. Today we’re talking with his Director of Digital Content about how they won the Presidency!<br> <br> Timestamp - Section Title Log:<br> 00:00 Podcast Introduction & Theresa Hong Bio<br> 02:50 Theresa’s background and how she got connected with President Trump<br> 06:36 Joining the Trump Campaign<br> 10:00 What lessons prepared you to be effective on the Trump Campaign?<br> 14:05 How do you maintain authenticity in social media on the campaign?<br> 22:07 What are some good general rules for content types campaigns need to push?<br> 30:32 What are the top Do’s/Don’ts for a new social media director?<br> 35:20 Make sure your digital content reflects your voice and brand<br> 47:34 What was it like joining the Trump campaign?<br> 52:29 How combined political and non-political experience empowered Trump’s team<br> 55:01 Trump Tweeting = LEEEERRROOOYYYYY JJJJJJJEEEEENNNNNNNNKKKKIIIINNNSSSSSSS<br> 1:01:26 Did you think Trump was going to win in November?<br> 1:06:10 What lessons does Trump’s victory teach us?<br> 1:12:27 What does Political Branding Associates do for campaigns?<br> 1:16:34 Where can people find you online?<br> 1:17:35 Outro and Call to Action
