Ted Cruz’s Pollster Talks Big Data and Winning Iowa with Chris Wilson




How To Run For Office show

Summary: This week’s guest is Chris Wilson, the former Director of Research and Analytics for the Ted Cruz for President campaign, where he oversaw all polling, data analytics, modeling and digital strategy.<br> <br> Important Time Stamps and Descriptions:<br> <br> 00:00 Introducing Chris Wilson of WPA Intel<br> <br> 01:52 Chris, Tell us more about how you got started in politics and why political research and intelligence became your focus…<br> <br> 07:28 How has the Research, Polling and Intelligence game changed in the decades that you’ve been involved?<br> <br> 13:50 When you talk about “building political models,” what does that mean and what do you add to refine them?<br> <br> 17:36 How innovation within political Big Data is turning the focus of politics back to the individual voter.<br> <br> 24:16 Using WPA’s Archimedes platform to plan Ted Cruz’s Presidential Campaign Schedule<br> <br> 25:27 How Ted Cruz won Iowa and Republicans will win 2018<br> <br> 32:27 As a new candidate, what should I look to when choosing a vendor or analyzing polling/analysis? (A dying battery forced Chris to change mics so we had some audio quality change)<br> <br> 35:30 Tell us more about the rebranding from WPA Research to WPA Intelligence and how you choose which clients you will take on? (Hint: they only take Conservatives!)<br> <br> 40:32 Where you can find Chris Wilson and WPA Intelligence online