Pepsi Pulls Kendall Jenner Ad, Amazon On NFL & #ThatsHarassment




Beyond Social Media show

Summary: Beyond Social Media Show, Episode 182<br> <br> BL and David discuss the Pepsi ad brouhaha, David Schwimmer’s #ThatsHarassment videos; the timerity of 45 declaring April to be National Sexual Assault Awareness and Prevention Month; #AprilTheGiraffe is still pregnant AF; Amazon catches the NFL; Mastadon catches on; the global war on fake news; the mess of fake news that was actually real…and much, much more.<br> Best Digital Cases<br> David Schwimmer’s #ThatsHarassment Campaign<br> The campaign includes six videos depicting different types of sexual harassment in everyday life. Each video is based on a true story and portrays instances involving a coworker, a boss, a doctor, a photographer, a politician and an actor. In the current political climate, they are, sadly, more important now than ever.<br> <br> * <a href="http://www.today.com/video/david-schwimmer-on-new-videos-to-raise-awareness-of-sexual-harassment-913559107995" target="_blank">Samantha Guthrie’s TODAY Show Interview with David Schwimmer</a><br> <br> <br> <br> <br> See all the #ThatsHarassment videos <a href="http://See%20all%20at%20http://www.cosmopolitan.com/entertainment/celebs/a9215169/david-schwimmer-interview-sigal-avin-harassment/" target="_blank">here</a><br> 3 April Fools 2017 Jokes<br> April Fools Day is an Internet holiday. Here’s three ways brands celebrated.<br> <br> * <a href="http://www.theverge.com/2017/3/31/15140206/google-best-april-fools-jokes-roundup-2017">Here’s All Of Google’s April Fools’ Day Pranks So Far</a><br> * <a href="https://www.recode.net/2017/4/1/15148512/snapchat-instagram-snap-april-fools-filter">Snapchat Pulled Off The Only Good April Fools’ Day Prank This Year</a><br> <br> <br> <br> Global News Integrity Project Launches to Combat Fake News<br> News Integrity Initiative is a global consortium of tech industry leaders, academic institutions, nonprofits and other organizations focused on helping people make informed judgments about the news they read and share online.<br> <br> * <a href="https://www.journalism.cuny.edu/2017/04/announcing-the-new-integrity-initiative/" target="_blank">Announcing the News Integrity Initiative to Increase Trust in Journalism</a><br> * <a href="https://media.fb.com/2017/04/02/introducing-the-news-integrity-initiative/" target="_blank">Introducing the News Integrity Initiative</a><br> <br> Mastodon<br> Mastodon.social is a new microblogging service born out of frustration with Twitter. A major difference is that it is open source.<br> <br> * <a href="https://mastodon.social/">Mastodon.Social</a><br> * <a href="https://instances.mastodon.xyz/">Mastodon.Social Instances</a><br> * <a href="https://github.com/tootsuite/mastodon/blob/master/docs/Using-Mastodon/Apps.md">Mastodon.Social Apps</a><br> * <a href="http://www.theverge.com/2017/4/4/15177856/mastodon-social-network-twitter-clone">Mastodon.social is an open-source Twitter competitor that’s growing like crazy</a><br> * <a href="https://motherboard.vice.com/en_us/article/mastodon-is-like-twitter-without-nazis-so-why-are-we-not-using-it">Mastodon Is Like Twitter Without The Nazis, So Why Are We Not Using It?</a><br> <br> Google is Using AI to Curtail YouTube Crisis<br> Two weeks after companies began yanking ads from YouTube because they were popping up next to hateful videos, Google is using AI machine learning to train their computers to recognize porn, racist and hate videos.<br> <br> * <a href="https://www.bloomberg.com/news/articles/2017-04-03/google-updates-ads-polices-again-ramps-up-ai-to-curtail-youtube-crisis" target="_blank">Google Updates Ads Policies Again, Ramps Up AI to Curtail YouTube Crisis</a><br> * <a href="https://www.nytimes.com/2017/04/03/technology/google-training-ad-placement-computers-to-be-offended.html" target="_blank">Google Training Ad Placement Computers to Be Offended</a><br> <br>