Summary: 00:00 Introduction and Wendy Day’s Bio<br> <br> 02:30 Tell us about how you got involved in politics and the crazy road that brought you here<br> <br> 05:55 Talk a bit more about your time working with Gold Star families, those who have lost servicemen and women in the military.<br> <br> 07:02 Cruz Presidential Campaign Stories + What to do when you don’t get many resources?<br> <br> 15:15 How did you motivate your volunteers through the tough campaign and harsh winter?<br> <br> 20:30 What do you offer campaigns and organizations through your political consulting business?<br> <br> 21:25 The importance of being Interested vs. Interesting when it comes to voter persuasion<br> <br> 25:45 “If you raise their blood pressure, you’ve lost their vote”<br> <br> 27:40 Using software and data to target voters for post-canvassing follow-up (plus funny block-walking stories)<br> <br> 31:35 How do you get earned media on the campaign trail?<br> <br> 39:50 What are the keys to building your campaign message strategy?<br> <br> 46:35 Raz’s great dane, Thor, yawns really loud…<br> <br> 47:35 How to prepare for political debates<br> <br> 50:43 Finding your speaking voice when writing speeches and debate introductions<br> <br> 52:01 What excites you most about what you’re doing in Politics?<br> <br> 54:14 Politics is 100% Relational, Principle and Strategy like H20 is Water, Steam and Ice.<br> <br> 55:23 Preview of Wendy’s new book about Moms Power in politics!<br> <br> 57:19 Where you can find Wendy online<br> <br> 57:55 Outro and announcements
