When your Business Stalls, it’s time to Evolve: Unpacking Corporate Anthropology with Dr. Andi Simon
Summary: How can we make change easier? Do women lead differently from men? What is corporate anthropology? Ryan, Adam, and Aneil are back to answer these questions and more with <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cDovL3d3dy5zaW1vbmFzc29jaWF0ZXMubmV0L291ci1mb3VuZGVyLw%3D%3D&feed-stats-url-post-id=2080">Dr. Andi Simon</a>. Change is hard, but with Dr. Simon’s toolkit of anthropological knowledge, games, and theater she is able to help businesses change a little easier.<br> We have a copy of Dr. Simon’s great book <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cHM6Ly9hbXpuLmNvbS8xNjI2MzQyODA2&feed-stats-url-post-id=2080">On the Brink: A Fresh Lens to Take Your Business to New Heights</a> to give away to one lucky listener. How do you do that? Drop us a review on iTunes within a week of this episode release (Released January 25th), and email us with what review you wrote. We’ll pick a lucky winner from the reviewers and send you the book!<br> <br> Who is Dr. Andi Simon?<br> Dr. Andi Simon founded the company <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cDovL3d3dy5zaW1vbmFzc29jaWF0ZXMubmV0L3doYXQtd2UtZG8v&feed-stats-url-post-id=2080">Simon Associates Management Consultants</a> and uses her anthropological training to help corporations change during times of stagnation and even times of growth. Simon views businesses as “pretty interesting self-contained social entities with culture, values, beliefs, and behaviors and every time someone says ‘oh no that’s not the way we do things here’ you know the power of culture is not to be underestimated”, with this in mind it is no wonder her training as an anthropologist fits so well in the corporate world. <br> Dr. Simon wrote the book <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cHM6Ly9hbXpuLmNvbS8xNjI2MzQyODA2&feed-stats-url-post-id=2080">On the Brink: A Fresh Lens to Take Your Business to New Heights</a> and maintains <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cDovL2Jsb2cuc2ltb25hc3NvY2lhdGVzLm5ldC9vbi10aGUtYnJpbms%2FX19oc3RjPTEwNzYyNjA3Ny4xNTI3OGY4MTI2Mjk0N2NhMjJhMDg1YjdhZWE1ZjMxOS4xNDg1MjkyNDQ5NTg0LjE0ODUyOTI0NDk1ODQuMTQ4NTI5NTAyNjgzNi4yJmFtcDtfX2hzc2M9MTA3NjI2MDc3LjMuMTQ4NTI5NTAyNjgzNiZhbXA7X19oc2ZwPTE3NjkzOTg0NjM%3D&feed-stats-url-post-id=2080">a blog</a> that discusses the uses of corporate anthropology and the need for anthropological methodology. She has also appeared in <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cDovL3d3dy5mb3JiZXMuY29tL3NpdGVzL3dvbWVuc21lZGlhLzIwMTYvMDMvMjgvaG93LWNvcnBvcmF0ZS1hbnRocm9wb2xvZ3ktY2FuLWhlbHAtd29tZW4tZHJpdmUtY2hhbmdlLyM0OWE5NDQxZTQ2ZDY%3D&feed-stats-url-post-id=2080">Forbes</a> and <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cHM6Ly93d3cuYmxvb21iZXJnLmNvbS9uZXdzL2FydGljbGVzLzIwMTMtMDctMTAvaG93LXRvLWtlZXAteW91ci1zbWFsbC1idXNpbmVzcy1tZXJnZXItZnJvbS1jcmFzaGluZw%3D%3D&feed-stats-url-post-id=2080">Bloomberg Businessweek</a>.<br> Check out the links below to learn more about Dr. Andi Simon!<br> <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cDovL3d3dy5pcmVhY2hjb250ZW50LmNvbS9uZXdzLXJlbGVhc2VzL2lzLXlvdXItYnVzaW5lc3Mtb24tdGhlLWJyaW5rLS1jb3Jwb3JhdGUtYW50aHJvcG9sb2dpc3QtZHItYW5kaS1zaW1vbnMtbmV3LWJvb2stcHJvdmlkZXMtb2JzZXJ2YXRpb24taW50by1pbm5vdmF0aW9uLTU4NjQ0ODk4MS5odG1s&feed-stats-url-post-id=2080">Is Your Business on the Brink? </a><br> <a href="http://thisanthrolife.com/?feed-stats-url=aHR0cHM6Ly93d3cuYW5kaXNpbW9uLmNvbS8%3D&feed-stats-url-post-id=2080">Andi Simon Observation into Innovation</a><br> What is Corporate Anthropology?<br> If we consider corporations as “self-contained social entities with culture” then it follows that anthropologists will study them. Corporate anthropology uses anthropological theory to study everything to do with corporations and business practices. The field looks at company organization, marketing strategies, and business trends to look at culture in the business world.
