Summary: <br><br> Welcome to episode #270. On the show: Miami Heat taps AisleLabs; Down with CCTV-like service for location; Coors Light brings local music tastes to your ears with help from Shazam; Wells Fargo and BoA welcome ApplePay; UberRush delivers for Nordstrom; PeopleCount launches PlacesCount; Best Buy brings in Slyce; ViaDirect partners with Broadsign; ShopperTrak launches Advanced Analytics offering; Indoo.rs releases “SLAM” engine. Resources from Unacast and Samsung.<br> <br> This Week in Location Based Marketing Episode 270<br> Recorded: February 1, 2016<br><br> Hosts: <a href="http://twitter.com/robwoodbridge" target="new">Rob Woodbridge</a> & <a href="http://www.thelbma.com" target="new">Asif Khan</a><br><br> (<a href="http://untether.tv/twilbm">see all the episodes</a>)<br> <br> <br> <br> <br> <br> <br><br> <br> wistiaEmbed = Wistia.embed("pyc1t4aowg", {<br> videoFoam: true<br> });<br> <br> <br> Show Notes:<br> Support our show with <a href="http://www.patreon.com/untether" target="_blank">Patreon</a>!<br> Top stories of the week<br> sponsored by <a href="http://insights.samsung.com" target="_blank">Samsung</a><br><br> 1. AisleLabs partners with the Miami Heat <a href="#">6:54</a><br><br> 2. Retailers urged to create “CCTV-like” symbol <a href="#">9:07</a><br><br> 3. Coors Light – Hear the Street Playlists <a href="#">14:04</a><br><br> 4. ApplePay coming to Wells Fargo and BoA ATMs <a href="#">18:00</a><br><br> 5. UberRush for Nordstrom <a href="#">21:17</a><br> Resources:<br> <br><br> <a href="http://www.thelbma.com/research" target="_blank">Unacast – beacons on track to hit 400M</a> <a href="#">27:45</a><br><br> <a href="https://insights.samsung.com/2016/01/29/closing-retail-sales-in-store-fight-back-with-mobile-infographic/" target="_blank">Closing retail sales In-store: Fight back with mobile</a> <a href="#">28:55</a><br> Member News<br> 1. PeopleCount launches PlacesCount <a href="#">32:00</a><br><br> 2. Best Buy’s “scan to shop” with Slyce <a href="#">33:40</a><br><br> 3. ViaDirect partners with Broadsign <a href="#">34:50</a><br><br> 4. ShopperTrak launches “Advanced Analytics” <a href="#">35:50</a><br><br> 5. Indoo.rs releases “SLAM” engine <a href="#">37:00</a><br> Subscribe to TWiLBM<br> <br><br> <br>
