Car vending machines, tv ads that follow you & Virgin’s SeatView + Ryan Laul of dTheory




This Week in Location Based Marketing (Audio) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing show

Summary: Welcome to episode #260. On the show: Millennial Media works with Rentrak to match TV ads with mobile; Western Union partners with WeChat; America's Movie Night courtesy or RedBox; National Geographic launches "Find your park, love your park"; Carvana's car vending machine; SenionLab launches StepInside; Gravy + ROIChecker creates VisitCast; RoamingAround Launches RapidApp; Google and Virgin America launch "Seatview"; Oxfam partners with xAd. Special guest is Ryan Laul of d[Theory]. This Week in Location Based Marketing Episode 260 Recorded: November 23, 2015 Hosts: <a href="http://www.foko.co" target="new">Rob Woodbridge</a> &amp; <a href="http://www.thelbma.com" target="new">Asif Khan</a> (<a href="http://untether.tv/twilbm">see all the episodes</a>)   wistiaEmbed = Wistia.embed("4rljy3wjz3", { videoFoam: true }); Show Notes: Support our show with <a href="http://www.patreon.com/untether" target="_blank">Patreon</a>! Top stories of the week 1. AOL’s Millennial Media working with Rentrak to match TV ad viewing with mobile <a href="#">8:18</a> 2. Western Union partners with WeChat for money transfer <a href="#">11:51</a> 3. RedBox “America’s Movie Night" <a href="#">14:38</a> 4. National Geographic launches “Find Your Park, Love Your Park” <a href="#">17:50</a> 5. Carvana to sell cars through vending machines <a href="#">19:17</a> Guest: Ryan Laul of d[Theory] <a href="#">25:00</a> Member News 1. SenionLab launches StepInside <a href="#">36:10</a> 2. Gravy + ROIChecker = VisitCast <a href="#">37:39</a> 3. RoamingAround launches RapidApp <a href="#">38:52</a> 4. Google + Virgin America launch “SeatView” <a href="#">40:00</a> 5. Oxfam America + xAd partner <a href="#">41:35</a> Subscribe to TWiLBM