170 Video Insider: The Spin on Marketing Real Estate




Agent Caffeine | Real Estate show

Summary: Marketing real estate is always a challenge. It becomes easier when you have help, use an intelligent vehicle to create it (think professionals) and are able to share real insights with the buying audience. Taking a unique approach with sharing their brands in synergistic markets, both Anne C Jones and Marguerite Giguere have set the bar for video.  Their approach is fresh, authentic and enjoyable to watch. They've taken the old realtor face of "Look at me and how many awards I have!" to a client based, "Get the message out that's needed to market to the people who need a home." We'll find out how they are taking these video assets and leverage them for a greater return for both their clients and their businesses.  Marketing begins once the video is in the can. I'm a fan and I think you will be too.  Check out this link to get an idea: http://www.youtube.com/user/annejoneshomes In this episode you will learn: 1)  Quick return on video marketing -- convert clients faster and build trust before you even meet! 2)  Evergreen marketing tool - works around the clock on your behalf. 3)  How it helps sell your current listing AND gets your next listing! About Anne: A Northwest native, Anne Jones grew up in Gig Harbor, graduated from the University of Puget Sound and continues to make the Tacoma area her home. Prior to becoming licensed as an agent in 2008, Anne worked as a project manager in her parents' construction company. Her husband Dave is a high school teacher and encouraged her to start using video in her business in 2011. It wasn't until last year that Anne & Marguerite started collaborating on video last year and they saw an immediate impact on both of their businesses. About Marguerite: Marguerite Giguere is a working agent specializing in Downtown Tacoma, Washington. In real estate since 2005, Marguerite strives to "keep it real" in her career as a real estate agent and strives to find ways to make the process of buying and selling a home more transparent and authentic. Attracting great clients through authentic marketing is her mission. Marguerite blogs at GetRealTacoma.com, creates videos for her channel YouTube.com/TheSkydivingAgent, and is the creator and curator of the Facebook Page Real Estate Memes. She jumps out of airplanes, is obsessed with self help books, and loves cats. A lot. This episode is for you!