Episode 42: Unlock Your Product’s Value with Customer Segmentation

Summary: Brecht and Scott discuss some of the results of Brecht's recent customer segmentation efforts with DistressedPro, and plans to capitalize on the learnings. We also start a new show segment - Half Baked Ideas - where we pull out business ideas / domains / concepts we thought would make us millions, and proceed to shred them.Stuff:Google info on page grouping in Google AnalyticsVideo of the Dave Collins at MicroConf 2013Robert Grahams javascript widget survey toolSuperfast business segmentation exampleRamit Sethi defined funnel exampleBlock Chain bitcoin wallet and appConversionXL: 12 A/B Split Testing Mistakes I see Businesses Make All The Time