Bootstrapped with Kids Podcast: Entrepreneurship | Startups | Online Business

Brecht and Scott are back and slipping into your earbuds, at least for today. After almost a year and a half after much prodding and some haranguing we published another show. This one's a long one we had a lot to catch up on so if you don't like long podcasts just EABOD (a whole bag) or whatever because we didn't record this one for you.

Brecht & Scott sit down to discuss hiring and quitting. What goes into hiring the right talent? How do you vet candidates? When do you walk away and cut the cord?

It's that time of the year again to listen to Scott & Brecht talk about goals and goal setting. But this time, it isn't just about goals you want to hit, it's about why hitting those goals are important and how it impacts other areas of your life outside of work.

Brecht sits down with Rob Walling, an online entrepreneur who you may have heard of. He's a co-host of the podcast Startups For the Rest of Us, former owner of HitTail, organizer of MicroConf, and creator of Drip (email marketing software), among other things. They chat about what it's like to be in the realm of buying and selling online businesses. Hear what you need to know and how to research info for buying an online business, and also the data you should have at the ready when you're at the point where you'd like to sell your online business so you can get the highest valuation.

Scott has to dump a client, for better or for worse and balance Sysdoc with his business and possible new project. Brecht deals with email deliverability and why disengaged users can hurt your numbers. Listen to them talk about year end bonuses, sticking to your funnel, and more in this week's episode.

Brecht and Scott join forces to bring you another episode of BWK. Scott tries to get an EIN for the podcast, which has become more difficult than it used to be. Brecht backtracks on his Neil Patel funnel imitation from last week, and is working on a new strategy.

Brecht launched without any testing. Was it good, bad, a bit of both? Scott had a good year, but time management is still an issue. How can we fit everything in!?

Brecht & Scott chat about upselling products, end of year taxes, outreach, and systematization. What's the best way to sell an add-on product? How can you balance your books to pay the tax man and get something for yourself? How's LinkedIn outreach going? And systematization!

Scott has a productively unproductive week due to circumstances that just can't be avoided and Brecht moves in to his new office. Can he afford the new space? We sure hope so.

Brecht sits down with Keith Perhac who is a marketer, SaaS owner, and been in the online business realm since before the dotcom bubble. Hear Keith's tips for marketing, funnels, webinars, automation, and general tactics to retain lifetime value of your customers.

Remember this show is Bootstrapped With Kids, don't forget the with kids part. Scott talks about how his procedure went and Brecht gives some insight to homeschooling and how you can apply work habits to home habits.

Brecht talks about his new funnel tactic and why he thinks webinars are where it's at. Scott moves forward with Linked Outreach and gets the keys for replying to the reply.

Scott got insightful from his email outreach, moving forward with Sysdoc and its challenges, and how to keep the ones who pay his invoices happy. Brecht completed the webinar, got feedback from Q&A, and learned what he did wrong and right to make follow up webinars go off without a hitch.

Scott has had it! He will have no more - enough is enough! And Brecht moves into the new place and out of the Airstream. Email marketing, one liners that boosts opt-ins, freemium that works, pricing, and webinar content! Get the scoop in this week's episode.

To-Do lists, funnels, turning down 100k clients, marketing, and making your business fit your lifestyle - what do these all have in common? It's how you run a successful bootstrapped business!