TJ22 – SEO: Inside Inbound and The Factors Affecting Search Marketing In 2013 With Rand Fishkin

Summary: The first Traffic Jam search engine optimisation episode has been along time coming. The wait is finally over. My guest on episode 22 is Rand Fishkin the CEO of Moz.com, the founder of inbound.org and possibly the most prominent SEO in our industry. Rand and the team at Moz are at the forefront of search marketing research. Moz through their field studies (such as the bi annual ranking factors study) and with access to a large data set via their analytics and marketing tools know better than most what's influencing search rank in the current times. Listen in to my grilling chat with Rand as we discuss why SEO now is different, what most SEO's have got wrong, how Google+ really affects your rank and much more..... EPISODE HIGHLIGHTS: The Evolution of SEO. Is SEO Dead? SEO Ranking Factors for 2013. Google+ As A Ranking Factor. Ranking Factors From moz.com's Research. Biggest SEO Mistakes. From SEOMoz to Moz.com. SEO and Social Networks - How They Work Together. Facebook Marketing.