Summary: In this epidsode of the Ecommerce Podcast, host Shaun Ryan, CEO of SLI Systems, interviews Kent Allen, Principal of The Research Trust, designing content marketing programs for technology companies and digital commerce strategies for Fortune 5000 firms. Kent discusses how service providers can best engage with etailers and how those providers can help break through all the marketing “noise”. He further explains what changes in ecommerce he is predicting over the next twelve months which include globalizing, big data analysis for small-mid size etailers, and continuing developments for mobile. Tune in to find out more! Length: 32 mins 38 secs Transcript: Kent Allen from The Research Trust
