Engaging Email - How Ricoh Transformed Customer Conversations Using Marketo - Marketo Podcast Series

Summary: Is your database growing by leaps and bounds? Is your company growing and increasing its offerings? If you answered yes to either of these questions, you will need to start thinking about how to become more strategic in the way you target your audience. Join this webinar to find out how Ricoh was able to create conversational, engaging, and better segmented email content and campaigns using Marketo.   Don't miss the opportunity join Suzanne Payer, Director of New Media at Ricoh, and Jon Miller, VP of Marketing and Co-founder of Marketo, as they discuss how you can: • Create conversations, not just campaigns • Access untouched territories and educate your marketplace • Implement an integrated, multi-channel approach to engagement • Graduate from an email service provider to marketing automation