SPP 074 – Selling Direct to Your Readers with Jim Kukral




The Story Studio Podcast - Writing, Storytelling, and Marketing Advice for Writers & Business show

Summary: Jim Kukral is the creator of Author Marketing Club, which we use and love, but we had him on today to talk about direct selling -- basically, opening your own channels of sales rather than relying entirely on Amazon, Kobo, Barnes & Noble, and the other marketplaces for 100% of your book sales. We talked about a lot of stuff on this show, but it's equally divided between practical stuff that you can do now vs. stuff that we think is going to happen in the future, as indie publishing evolves. We talked about selling on your own site, building your own platform, and the idea of having author apps that will deliver your content. We also talked about some of the difficulties with all of those right now… and there are a bunch. But it won't be that way forever, so remember: as an indie, you've always gotta be asking where the puck is GOING, not just where it is right now. Here's the video version of the show: http://www.youtube.com/watch?v=RQaGQv10w2o