Summary: This week's topic is something that has been gaining a lot of popularity and momentum over the recent months and weeks. The topic for this week's show is remarketing which is also known as retargeting. Today's guest is in his own words an expert in acquiring and converting sales and leads and owns an agency that started with $60 and became a six figure business in a year. EPISODE HIGHLIGHTS: The Importance of Tracking. The Concept of Remarketing. Remarketing vs. Conventional Ads. Remarketing on Facebook. Getting Started on Remarketing. Various Remarketing Campaign Strategies. Message Sequencing. Retargeting vs Browser War. Most Effective Ad Sizes. Various Targeting Techniques.
