TWiLBM #112: Location, James Franco and a goat




This Week in Location Based Marketing (Audio) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing show

Summary: On today’s show: We’ve got 9 stories for you including our bewilderment of Waze, why we thing 4sqTrigger is on to something, and UrbanAirship is already getting things done with Tello. Also Scott Lindenbaum of Spun talks to us about using a goat for location based marketing. Seriously.