TWiLBM #108: Google’s brilliant map strategy + Christian Geissendoerfer of Yoose




This Week in Location Based Marketing (Audio) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing show

Summary: On today’s show: Can Bing perform as the underdog, what about the new Google Maps for iOS and we get to the Point on augmented reality. Plus funding news, our resource of the week and special guest Christian Geissendoerfer of Yoose.