Fiction and Copy Decoded

In today's episode, I talk about a psychological phenomenon I recently heard and read about that made imposter syndrome make so much more sense, in a way. As well as explaining why/how people who are good at what they do sometimes aren't confident about it. Sources: Alexa Donne’s video on it https://www.youtube.com/watch?v=y5_9UBfHOlc Are You a Good Writer? How to Tell… VeryWellMind's take in Dunning-Kruger Effect: https://www.verywellmind.com/an-overview-of-the-dunning-kruger-effect-4160740 Wikipedia article: https://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect#targetText=In%20the%20field%20of%20psychology,recognize%20their%20lack%20of%20ability. Mark Murphy's 2017 Forbes article: https://www.forbes.com/sites/markmurphy/2017/01/24/the-dunning-kruger-effect-shows-why-some-people-think-theyre-great-even-when-their-work-is-terrible/#198c48775d7c --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I slip in a few more mentions of commercials I thought were cool, as well as a couple words on a guy I thought did something pretty brave way back when...plus I talk about my "mind opening up" type feeling. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I talk about the shortest commercials I'd seen up to this point in the 2014 Super Bowl lineup, and what you can learn from them (and a regular dude some marketers called Ian, or maybe not). --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about a commercial that wasn't effective for me, for some reason. Yep, sometimes it's hard to liven up what many consider a boring subject, but transitioning and following through on your points will take someone far--if they actually do it. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about the Transporter movie a bit (because of a commercial the character was in), as well as another commercial that boiled down (at least for me) the nature of the internet. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

This episode is about Super Bowl 48 (and winter, marketing, and what-have-ya). I hope you enjoy (and forgive me for talking about the Super Bowl in late August). --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I talk about the ends of months, goals, pivots, and a lot more...not to mention talking now about an event that won't be for another 6 months or so. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I talk about a Facebook comment I took way out of context, and how you can use what I went through in your business, fiction, and other endeavors (at least as far as a study of human behavior will catapult you). --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about a friend and how planning can be used in different ways. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about snacks in business--or in hotel minibars in this instance. All based on an article from 2014 that I'd read that got my wheels turning about USP. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about USP (unique selling proposition) and how you can use it in a couple different ways--even if you're a fiction writer. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode I talk about robots (no, not robotics, necessarily), and how these particular ones can help you in your business, whether you write fiction, copy, both, or use writing as only a part of what you do (as long as it involves problem solving). --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about a celebrity news story from years ago and how you can use pop culture and the idea of star power and connection to add pop to your writing. --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I chat about a productivity hack you can use on yourself to produce writing faster and easier (and it's not hard or complicated to do). --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support

In this episode, I talk about one time I watched Spanish TV, and how that influenced my writing perspective (and how you can ease your readers into unfamiliar ideas or concepts in fiction or copy). --- Support this podcast: https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support