The Fitness Business Podcast show

The Fitness Business Podcast

Summary: Since 2015, the fitness business podcast has produced a weekly show to help fitness business owners, managers, career individuals and entrepreneurs lead, manage and run their businesses. Each week the show invites leading business experts, coaches, authors and owners from around the world to share their expert advice on a specific topic, make book recommendations and end each show with 3 specific actions listeners can do. Themed shows include In The Trenches, where an owner shares a strategy that has had amazing impact in their business; and the Intensive Series, four mini episodes with laser focus on a specific topic and real time actions for listeners to implement into their business. The show is supported by Active Management, Precor, Tribe Team Training, One Fit Stop, ABC Financial, MyZone & RockstarFit.

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Podcasts:

 169 Powerful and Profitable Digital Marketing with Alan Leach | File Type: audio/mpeg | Duration: 37:01

In this show: Tools for Digital Marketing, How much a club owner should spend annually on their online campaign. 3 secrets to powerful and profitable digital marketing Alan Leach is the Group General Manager and Director of Sales & Marketing at West Wood Clubs, Dublin, Ireland.  He is a sales trainer and international speaker and presenter on fitness club sales and marketing.  In 2017 Alan was voted onto the IHRSA board of directors.  

 168 Video Marketing Essentials for Fitness Professionals with Jason Hsiao – Intensive 4 of 4 | File Type: audio/mpeg | Duration: 17:09

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. During this 4 week series you will learn:  How to Plan your video marketing by asking 6 simple questions The common mistakes to avoid when creating videos Ways to make your video cut through How do we create great videos on a low budget

 167 A look inside 24 Hour Fitness with CEO Chris Roussos | File Type: audio/mpeg | Duration: 33:40

24 Hour Fitness has a network of more than 420 locations nationwide that serves nearly 4 million members throughout the U.S., opening new clubs at the rate of one every few weeks! Today’s special guest is the CEO of 24 Hour Fitness, Chris Roussos.  Prior to taking on the role of CEO in May 2017,

 166 Video Marketing Essentials for Fitness Professionals with Jason Hsiao – Intensive 3 of 4 | File Type: audio/mpeg | Duration: 19:11

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. During this 4 week series you will learn:  How to Plan your video marketing by asking 6 simple questions The common mistakes to avoid when creating videos Ways to make your video cut through 4: How do we create great videos on a low budget

 165 Michael Piercy: Impacting your Community to grow your fitness business and brand | File Type: audio/mpeg | Duration: 28:42

Michael Piercy is the owner of The LAB in Fairfield, New Jersey. He is the recipient of the 2017 IDEA Personal Trainer of the Year award and has also been awarded the 2013 TRX FACEUP award for Overall Instructor of the Year. Michael represents brands such as Under Armour, TRX® and Matrix fitness as a Master Trainer. He is a former professional baseball player with three Major league organizations and holds a master’s degree in exercise science.

 163 Social Media Polices for your Staff from Lawyer Scott McKenzie | File Type: audio/mpeg | Duration: 23:28

DISCLAIMER: The commentary in this podcast is the opinion of the author and in no way constitutes legal advice. Scott McKenzie is more than a corporate lawyer, he is a trusted advisor. Scott guides his clients through the maze of laws affecting commercial transactions with straight talking and thinking outside of the box. During the show we discuss how to best manage social media in your facility and the importance of implementing a social media policy.

 164 Video Marketing Essentials for Fitness Professionals with Jason Hsiao – Intensive 2 of 4 | File Type: audio/mpeg | Duration: 24:11

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. Prior to Animoto, Jason served as a television producer for MTV Networks.

 162 Video Marketing Essentials for Fitness Professionals with Jason Hsiao – Intensive 1 of 4 | File Type: audio/mpeg | Duration: 25:05

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. Prior to Animoto, Jason served as a television producer for MTV Networks.

 161 Jessica Matthews Use Mindful Movement to Create a Memorable Member Experience | File Type: audio/mpeg | Duration: 36:05

Jessica Matthews, M.S., E-RYT500 is an award-winning and industry leading fitness and wellness educator. She is a professor at Point Loma Nazarene where she developed the Masters of Kinesiology in Integrative Wellness program.

 160 Author Peter Docker helps you Find Your Why | File Type: audio/mpeg | Duration: 27:06

Peter Docker is the co-author of Find Your Why.  He is passionate about enabling people to be extraordinary and inspired by the theory of The Golden Circle, he has collaborated with Simon Sinek for over five years and has the role of Igniter and Implementation Specialist on the Start With Why team. He is dedicated to continuing to learn and share insights into how humans operate, communicate and relate.

 159 Justin Tamsett Shares Strategies to Increase Your Prices | File Type: audio/mpeg | Duration: 40:04

Todays special guest is the Managing Director of Active Management Justin Tamsett. He is Australia’s most awarded industry speaker, coach and contributor. In todays show we discuss strategies to increase your prices.

 158 THE BUMPER EDITION The Ad Strategist Amanda Bond Says Stop Wasting Money on Facebook Ads | File Type: audio/mpeg | Duration: 01:04:03

Amanda Bond is owner of The Ad Strategist and the creator of the StrADedy System. Entrepreneur Magazine calls her a “Facebook advertising genius”, Social Media Examiner named her “the brightest mind in Facebook advertising today” due to her unique mix of creativity and her vast analytical experience from analyzing hundreds of millions of client ad impressions.

 157 Jan Spaticchia Culture Starts With The BIG Conversation | File Type: audio/mpeg | Duration: 30:44

Jan Spaticchia is the Chairman, CEO and co-founder of the énergie Group. With a widespread reputation for his entrepreneurial flair, leadership and vision, Jan has over 24 years’ experience in the Health, Fitness and Leisure industry. In this episode: Key questions to ask about your fitness business, How to ensure culture is part of the business regardless if you are in one location or many, ways to measure the success of your culture

 156 Career Tips For Gym Managers | In The Trenches | File Type: audio/mpeg | Duration: 25:40

Ed Delahenty is the Club General Manager of Goodlife Prahran Victoria.  He started as a Membership Consultant,  progressed to Sales Manager for Fitness First, progressed to Club Manager for Fitness First then Club Manager at FitNFast.

 155 Mike M​ichalowicz How to stick to your financial resolutions – Intensive 4 of 4 | File Type: audio/mpeg | Duration: 13:10

Mike Michalowicz is the entrepreneur behind three multimillion dollar companies and is the author of Profit First, The Pumpkin Plan and what BusinessWeek deemed the entrepreneur’s cult classic, The Toilet Paper Entrepreneur.

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